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Entrepreneurship – Employment and Self Employment

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Rob Kaiser


If you’re not self-employed, what is your side hustle?

Do you even have a side hustle?  I didn’t until August of 2014.


Less than six months after attending the first Permaculture Voices Conference, I finally put some visions and dreams into action and founded Deliberate Living Systems, LLC.

My permaculture mentors, Geoff Lawton, Mark Shepard, Jack Spirko, Diego Footer, and many others promoted the idea of profitable permaculture through entrepreneurship as the most effective way to fully integrate the ethics and principles of permaculture into our lives.



For several years, I have had my name listed on the International Society of Arboriculture Find an Arborist website.  Periodically, I was able to get a side job as an arborist consultation.  It was a way to capitalize on a life-long skill set in the green industry.

The intense exploration of Permaculture, attendance at the first annual Permaculture Voices Conference in March 2014, taking a PDC in April/May of 2014 led me to thinking obsessively about permaculture design and application in the landscape…every landscape.                                                



In August 2014, I found myself observing and interacting with an arborist consult customer.  During our post-consult discussion, we began talking about landscape design.  By the end of the conversation, I had upsold a simple arborist consultation into a landscape design based on permaculture principles for their suburban lot.  Deliberate Living Systems was born.


That winter, much time, effort and energy went into the mission and the vision of Deliberate Living Systems.  The broad vision needed to be refined.  There has been a lot of growth, development and transition since August 2014.  Much of that time was spent kicking myself over the failures that I made.  However, Joel Salatin has been quoted as saying,

The opposite of success is not filing, it is quitting.

Joy and Happiness

I’ve heard that people say, “If you trade time for money, you’ll never find freedom.”  I’m still doing this, but I’m working hard to change that.  Whether or not I’ll ever be able to fully do so, I’m not sure, but in the meantime, I’m working hard to find a way to do things that bring me joy and happiness while trading time for money.

  • If you don’t have a side hustle, what’s stopping you?
  • If you do have a side hustle, what’s driving you to continue pushing through adversity?
  • What keeps you putting one foot in front of the other on the road to entrepreneurship?
  • What does the road to entrepreneurship even look like to you?

Please comment below or email me here to share.

Share this blog post on your own social media below and keep the conversation going!


The post Entrepreneurship – Employment and Self Employment appeared first on Deliberate Living Systems.


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      1. Don't forget nothing.
      2. Have your musket clean as a whistle, hatchet scoured, sixty rounds powder and ball, and be ready to march at a minute's warning.
      3. When you're on the march, act the way you would if you was sneaking up on a deer. See the enemy first.
      4. Tell the truth about what you see and what you do. There is an army depending on us for correct information. You can lie all you please when you tell other folks about the Rangers, but don't never lie to a Ranger or officer.
      5. Don't never take a chance you don't have to.
      6. When we're on the march we march single file, far enough apart so one shot can't go through two men.
      7. If we strike swamps, or soft ground, we spread out abreast, so it's hard to track us.
      8. When we march, we keep moving till dark, so as to give the enemy the least possible chance at us.
      9. When we camp, half the party stays awake while the other half sleeps.
      10. If we take prisoners, we keep' em separate till we have had time to examine them, so they can't cook up a story between' em.
      11. Don't ever march home the same way. Take a different route so you won't be ambushed.
      12. No matter whether we travel in big parties or little ones, each party has to keep a scout 20 yards ahead, 20 yards on each flank, and 20 yards in the rear so the main body can't be surprised and wiped out.
      13. Every night you'll be told where to meet if surrounded by a superior force.
      14. Don't sit down to eat without posting sentries.
      15. Don't sleep beyond dawn. Dawn's when the French and Indians attack.
      16. Don't cross a river by a regular ford.
      17. If somebody's trailing you, make a circle, come back onto your own tracks, and ambush the folks that aim to ambush you.
      18. Don't stand up when the enemy's coming against you. Kneel down, lie down, hide behind a tree.
      19. Let the enemy come till he's almost close enough to touch, then let him have it and jump out and finish him up with your hatchet.
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